Axios: Simplify


 
1 big thing: Simplify
 
Simplify book covers on an orange background
Illustration: Brendan Lynch/Axios. Cover: Crown Currency
 
Nothing has improved my work and life more than my new operating philosophy: Simplify.

I’ve seen such a dramatic improvement at Axios, and in my personal life, that I co-wrote a new book explaining step by step how it works. It’s called Simplify: Do 50% More with 50% Less.

Why it matters: Axios co-founders Jim VandeHei, Roy Schwartz and I dig deep into real-world experience and science to show you why most people waste years of their lives doing needless stuff out of habit or inertia.

You’ll learn the three-step Simplify operating system we’ve personally stress-tested: Confront what you do, Delete what you shouldn’t do, and Amplify what brings you joy and achievement.

👀 Special offer for AM subscribers only: Preorder today and send us a screenshot, and you can join a prepublication Simplify briefing.

 Simplify is a method and a mindset — a set of power tools to help you kill complexity in your life and work so you can be happier and more productive.

Smart Brevityour first book, was about simplifying how you communicate. Simplify extends that superpower to how you lead, manage, work and live.

Why this? Simplify is a modern survival guide written for this wild, high-velocity AI moment.

We’ll show you how to “say no” … to delete … to skip.

Why now? AI turns out to be the greatest complexity-generation machine ever invented. It mass-produces drafts, dashboards and action items, adding to the noise and distraction that engulf us.

Stunning stat: Research shows we spend two hours cleaning up each incident of AI-perpetrated workslop.

Why me? I’m excited for you to come along on my Simplify journey.

You’ll learn what AT&T CEO John Stankey, who has spent years taming complexity at one of the world’s oldest and most tradition-bound corporate giants, meant when he told me: “Stop till they squawk.”

And a top executive told me how Meta became a “funner, faster” company.
The bottom line: Less is more. Simplify will give you more time for what matters.

👉 Bonus for AMers only: If you preorder now, you’ll be eligible to join a prepublication “Ask Me Anything” with Jim and me. Email simplify@axios.com with proof of preorder, and we’ll send details.Preorder here.
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About michelleclarke2015

Life event that changes all: Horse riding accident in Zimbabwe in 1993, a fractured skull et al including bipolar anxiety, chronic fatigue …. co-morbidities (Nietzche 'He who has the reason why can deal with any how' details my health history from 1993 to date). 17th 2017 August operation for breast cancer (no indications just an appointment came from BreastCheck through the Post). Trinity College Dublin Business Economics and Social Studies (but no degree) 1997-2003; UCD 1997/1998 night classes) essays, projects, writings. Trinity Horizon Programme 1997/98 (Centre for Women Studies Trinity College Dublin/St. Patrick's Foundation (Professor McKeon) EU Horizon funded: research study of 15 women (I was one of this group and it became the cornerstone of my journey to now 2017) over 9 mth period diagnosed with depression and their reintegration into society, with special emphasis on work, arts, further education; Notes from time at Trinity Horizon Project 1997/98; Articles written for Irishhealth.com 2003/2004; St Patricks Foundation monthly lecture notes for a specific period in time; Selection of Poetry including poems written by people I know; Quotations 1998-2017; other writings mainly with theme of social justice under the heading Citizen Journalism Ireland. Letters written to friends about life in Zimbabwe; Family history including Michael Comyn KC, my grandfather, my grandmother's family, the O'Donnellan ffrench Blake-Forsters; Moral wrong: An acrimonious divorce but the real injustice was the Catholic Church granting an annulment – you can read it and make your own judgment, I have mine. Topics I have written about include annual Brain Awareness week, Mashonaland Irish Associataion in Zimbabwe, Suicide (a life sentence to those left behind); Nostalgia: Tara Hill, Co. Meath.
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