| AI MODELS |
| Orson Welles’ lost film gets an AI resurrection |
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| Amazon-backed startup Showrunner is using AI to bring lost Orson Welles footage back to life. |
| According to the Hollywood Reporter, the company will use its new FILM-1 model to stitch together the missing 43 minutes of “The Magnificent Ambersons,” a follow-up to “Citizen Kane,” which infamously had a third of its footage erased by the studio before its 1942 release. |
| Showrunner’s platform will combine AI tools such as face and pose transfer with traditional filmmaking to recreate lost scenes, utilizing archived set photos as the foundation for these recreations. |
| Voices will blend AI-generated content with live actor readings. |
| For the project, Showrunner will collaborate with researcher and filmmaker Brian Rose, who has spent the past several years digitally rebuilding the some 30,000 missing frames from the film using notes, set photographs and production records. |
| The Magnificent Ambersons Reconstructed – The First Four Minutes https://youtu.be/GDi9t8UX_14 |
| The final results won’t be commercialized as Showrunner hasn’t received approval from Warner Bros. or Concord. However, CEO Edward Saatchi said it could act as a blueprint for how AI could reshape the film industry moving forward. |
| Saatchi confirmed the plans in an interview with CNBC last week, describing the film as a “ruined masterpiece,” and saying AI is a way to bring the film “back to life.” |
| Showrunner started out at Fable Studio as an experimental firm working with AI to generate prompt-based episodes, with the company attracting controversy by creating unauthorized “South Park” episodes. |
| With this project, the company showcases its aim to move beyond short-form AI-content generation to feature-length footage. |
| Describing itself as “the Netflix of AI,” Showrunner ultimately hopes to give its users the power to generate their own TV episodes from just a few words of a prompt, a vision that could be as disruptive to Hollywood as Welles was in his day. |
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