Axios: 1 big thing: How Trump saved TikTok


 
1 big thing: How Trump saved TikTok
 
Obtained by Axios

President Trump had just won reelection and was basking in the parade of congratulatory pilgrimages to Mar-a-Lago. On this day in November 2024, an old friend and a first-time visitor were meeting privately with Trump. They wanted something, and they brought something.

Charlie Kirk — a beloved Trump confidant who had just led a smashingly successful turnout drive among young voters — was shepherding TikTok CEO Shou Zi Chew. A law banning the Chinese-owned TikTok in the U.S. was scheduled to kick in the same week Trump was inaugurated. They wanted him to stall the ban and eventually kill it.

Knowing Trump responds best to visual stimuli, Kirk had coached the company to spin up four pages of infographics, “Trump on TikTok,” showing his campaign’s tens of billions of views on the now-threatened app. 

A chart (shown above) on the first page jumped out at Trump, who had backed a TikTok ban in his first term. “I’m more popular than Taylor Swift,” he crowed. Many in Trumpworld heard he quickly called Barron, his youngest son, to savor the stat.On Day 1 of his second term, Trump signed an executive order to punt the TikTok ban.

Why it matters: The Mar-a-Lago meeting was a pivotal victory in a campaign by several Trump insiders to overcome furious opposition to TikTok from China hawks on the Hill and in his political orbit who had national-security concerns. 

These insiders helped convince Trump’s campaign to launch a TikTok account in June 2024, when he was looking for ways around traditional media.

Then the insiders patiently engineered a complex deal, which closed last month, to sell TikTok’s U.S. operations to a joint venture controlled by American investors — the death of the ban.

How it happened: The campaign was born in early 2024, according to sources familiar with the internal deliberations. Tony Sayegh, a Treasury and White House official in Trump’s first term, became a key man in the TikTok triumph. Sayegh was on a ski vacation when he saw President Biden declare in March 2024 that he’d sign a TikTok ban if Congress passed one.

Sayegh — dubbed “TikTok’s Trump Whisperer” by a Wall Street Journal article shortly after Trump’s election — phoned a TikTok executive and suggested the very solution that eventually came to pass: If Trump won, he could sign an executive order thwarting the ban.

“Impossible,” the TikTok official said. “Can’t happen.”

But it did, thanks to an aggressive political and legal strategy, paired with some lucky breaks. Some TikTok executives were skittish about going all-in with Trump, but Sayegh often told the company’s D.C. team that Trump was the only person who could save TikTok in America. Chew warmed to the strategy.

Jason Miller — a senior adviser to Trump during the campaign, who remains in close touch with him — told me that Trump “always recognized the power of TikTok, because he saw the impact it had with younger voters.”

“He’d say all the time: ‘You guys are missing it! These young people, they love TikTok. They’re on it all day long.’ And he’d recount stories of Barron talking about it, and also younger people who work with him and for him.” 

Behind the scenes: To counter fears among some top Republicans about China’s control of TikTok, Sayegh, Miller and others amped up outside allies — including Kirk, Tucker Carlson and Kellyanne Conway — to give Trump cover to take the plunge.

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About michelleclarke2015

Life event that changes all: Horse riding accident in Zimbabwe in 1993, a fractured skull et al including bipolar anxiety, chronic fatigue …. co-morbidities (Nietzche 'He who has the reason why can deal with any how' details my health history from 1993 to date). 17th 2017 August operation for breast cancer (no indications just an appointment came from BreastCheck through the Post). Trinity College Dublin Business Economics and Social Studies (but no degree) 1997-2003; UCD 1997/1998 night classes) essays, projects, writings. Trinity Horizon Programme 1997/98 (Centre for Women Studies Trinity College Dublin/St. Patrick's Foundation (Professor McKeon) EU Horizon funded: research study of 15 women (I was one of this group and it became the cornerstone of my journey to now 2017) over 9 mth period diagnosed with depression and their reintegration into society, with special emphasis on work, arts, further education; Notes from time at Trinity Horizon Project 1997/98; Articles written for Irishhealth.com 2003/2004; St Patricks Foundation monthly lecture notes for a specific period in time; Selection of Poetry including poems written by people I know; Quotations 1998-2017; other writings mainly with theme of social justice under the heading Citizen Journalism Ireland. Letters written to friends about life in Zimbabwe; Family history including Michael Comyn KC, my grandfather, my grandmother's family, the O'Donnellan ffrench Blake-Forsters; Moral wrong: An acrimonious divorce but the real injustice was the Catholic Church granting an annulment – you can read it and make your own judgment, I have mine. Topics I have written about include annual Brain Awareness week, Mashonaland Irish Associataion in Zimbabwe, Suicide (a life sentence to those left behind); Nostalgia: Tara Hill, Co. Meath.
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