The Rundown: As generative algorithms churn out endless streams of low-effort, mass-produced videos, YouTube is about to overhaul its monetization policies to combat the glut of inauthentic content.

Posted on July 11, 2025 by michelleclarke2015
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YOUTUBE🗑️ YouTube cracks down on AI videosImage source: Ideogram/The Rundown

The Rundown: As generative algorithms churn out endless streams of low-effort, mass-produced videos, YouTube is about to overhaul its monetization policies to combat the glut of inauthentic content.

The details:YouTube will tighten monetization rules on July 15, defining authentic content and cracking down on mass-produced or repetitive uploads.The crackdown targets not just fully AI-generated videos, but also channels that rely on uploading minor variations or mashups of the same video. To enforce the new rules, YouTube is likely to use a combination of automated detection systems and human review to identify and flag suspect content. While the full policy text hasn’t been published yet, YouTube says that creators have always been expected to produce “original” and “authentic” content.

Why it matters: YouTube is cracking down on the flood of low-effort, AI-generated videos that threaten to erode the platform’s value. The rise of algorithmic content farms has made formulaic, machine-stitched videos the norm, and YouTube is moving to protect its ecosystem before creativity gets drowned out by digital noise.
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About michelleclarke2015

Life event that changes all: Horse riding accident in Zimbabwe in 1993, a fractured skull et al including bipolar anxiety, chronic fatigue …. co-morbidities (Nietzche 'He who has the reason why can deal with any how' details my health history from 1993 to date). 17th 2017 August operation for breast cancer (no indications just an appointment came from BreastCheck through the Post). Trinity College Dublin Business Economics and Social Studies (but no degree) 1997-2003; UCD 1997/1998 night classes) essays, projects, writings. Trinity Horizon Programme 1997/98 (Centre for Women Studies Trinity College Dublin/St. Patrick's Foundation (Professor McKeon) EU Horizon funded: research study of 15 women (I was one of this group and it became the cornerstone of my journey to now 2017) over 9 mth period diagnosed with depression and their reintegration into society, with special emphasis on work, arts, further education; Notes from time at Trinity Horizon Project 1997/98; Articles written for Irishhealth.com 2003/2004; St Patricks Foundation monthly lecture notes for a specific period in time; Selection of Poetry including poems written by people I know; Quotations 1998-2017; other writings mainly with theme of social justice under the heading Citizen Journalism Ireland. Letters written to friends about life in Zimbabwe; Family history including Michael Comyn KC, my grandfather, my grandmother's family, the O'Donnellan ffrench Blake-Forsters; Moral wrong: An acrimonious divorce but the real injustice was the Catholic Church granting an annulment – you can read it and make your own judgment, I have mine. Topics I have written about include annual Brain Awareness week, Mashonaland Irish Associataion in Zimbabwe, Suicide (a life sentence to those left behind); Nostalgia: Tara Hill, Co. Meath.
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